With all the talk of multi-channel retail and digital commerce, I sometimes wonder if in five to ten years, there will still be a high-street. Will we still go shopping? Or do we order our goods in virtual reality for delivery-by-drone?
A few weeks ago, I had the opportunity to interview Cate Trotter. She's the Head of Trends at Insider Trends and helps retailers develop future scenarios for their business. I've compiled the best excerpts of our conversation in the video below.
About this blog
Whenever inspiration strikes, I use this space to share my thoughts on customer experience management, storytelling or what ever else crosses my mind.