MUSINGS ON EXPERIENCE, TRANSFORMATION, STRATEGY AND MORE
 What is a good customer experience? And how do you make it great? Delightful? Fantastic? Supercalifragilisticexpialodocious?
Do you do it by adding more experiential components?  Most ‘inspirational’ customer experience cases focus on business-to-consumer companies.
We talk about Airbnb, Uber, Apple or my personal favourite, Lexus (yes, I’m biased, but still). |
AuthorAlain Thys is an experience architect who helps organisations drive profit and transformation through experience. Archives
April 2023
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5/19/2022
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